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Last Word MKTG helps B2B technology companies launch products with clear, compelling messaging and positioning

Using our proven methodology, we'll create a story that enables you to emotionally connect to your target audience and bring your technology to life

Imagine a cohesive strategy around your product positioning, messaging and enablement that helps your sales team close more deals.

Last Word MKTG will:

Align product capabilities with audience needs

Understand buyer decision making

Develop compelling brand stories

Create processes that align product, sales and marketing teams​

​Run product launches

Write effective sales enablement content

Leah Holzman Glass, CMO of Convera (formerly at Criteo and Amazon)

"I had the pleasure of working with Liza and found her to be a skilled and knowledgeable B2B marketer. A strategic thinker who also knows how to flawlessly execute and deliver results, I was continually impressed with the quality of Liza's work and highly recommend her."

What Clients Are Saying

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